Niraj Kumar <br/><br/>
Marketing Communications Theory & Practice 

 - 1st 
 -  "Himalaya Publishing House,Bombay"  2003 
<br/><br/> YES 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Communications Management Studies 
<br/><br/><label>Dewey Class. No.: </label>